Jan 17, 20222 min10 Characteristics of good business strategyThe following quote is attributed to the famous military strategist Sun Tzu: “Strategy without tactics is the slowest route to victory....
Dec 4, 20212 minAs an entrepreneur; Am I doing strategy? Yes you are!If you are an entrepreneur and you are in business than you are doing strategy! As an entrepreneur you may say: “I’m fairly certain that...
Nov 19, 20212 min5 Areas your business should consider when positioning products and services for sales successA business differentiates its product or service from competitors through product positioning. This defines what the USP (unique selling...
Oct 13, 20212 min4 questions to ask and answer about your target marketThe aim of a business is to create and deliver value to customers on the one hand and capture value for the business on the other hand....